Brought to you by AWA Logistics Supply chain logistics is fraught with challenges at every turn. Factor in infrastructure overload, weather delays, security issues, and unrealistic receiver expectations, to name just a few, and you have the potential for disaster. Take a quick look at AWA Logistic’s best advice to our valued customers. Implement these tips now and most likely spare yourself a multitude of headaches on your next project. Feel free to share this with your network of colleagues who may find this useful. 1) Manage expectations Setting realistic expectations on the front end can reduce frustration, improve customer relations and protect you from unwanted outcomes. Many customers expect domestic overnight shipping simplicity, but international supply chain logistics involves so many more moving parts and variables. The complexity of a particular shipment— oversized or unusual dimensions for example (an AWA specialty by the way!)— can draw out the process.